Moneybagg Yo, Gumbo Shut Down Miami for ‘Shot Off’ Launch
In the month of December, brands usually choose to activate during the highly popular Art Basel week in Miami. But the hottest cannabis buzzing in the street right now, Gumbo Brands, and chart-topping hip-hop artist Moneybagg Yo, waited for the dust to settle to celebrate the announcement of their partnership for Bagg’s new Gumbo strain “Shot Off Gumbo.” In a more intimate affair, they shut down the Black-owned restaurant, Playa Miami, for about 50 guests including a few celebrity friends of the brand, Caresha of The City Girls, Amber Rose, N.O.R.E. Moneybagg Yo, label mates, tastemakers, media, and the Founders of the Gumbo Brands Karim Butler and Alexis Major themselves.
The amount of dripped-out ice in the room for such a small amount of guests was astonishingly mind-boggling. Wall-to-wall bling-off! If you’ve never been to a Gumbo event, let me warn you, they like to do everything big for the culture. The drinks were flowing with a full open bar… definitely shots of 1942 were being passed frivolously around the tables. The food was incredibly amazing. I suggest anyone in the Miami Beach area or planning to visit to make a reservation immediately… highly recommend the mouth-watering lamb chops, calamari bites and the yummy mac & cheese. Thank me later! The vibe and the networking was on one thousand, especially with DJ Wrecky who totally kept the hype going while mixing in a healthy amount of Bagg’s hottest hits all night. By the end of the event no one wanted to leave, they literally had to turn the lights on. Every guest was gifted the signature Gumbo pens and plenty of gas to go around.
Not only did Gumbo show Moneybagg Yo major love at the announcement dinner, but they also gifted him a 150 carat chain with VS diamonds and a 90 carat VS diamond watch, which is one of 18 in the world, from Pristine jewelers. The Black-owned cannabis and lifestyle brand has been buzzing like crazy in the streets, especially gaining more attention with their collaborations with today’s hottest in entertainment including Meek Mill, Lil Meech, N.O.R.E., Fabolous, and brand sponsor for viral podcast, Drink Champs.
The “Shot Off Gumbo” strain will be a Hybrid with an earthy sweet pine undertone and euphoric and stoney experience under the Gumbo Brands Umbrella.
Gumbo Brands is a revolutionary new cannabis and lifestyle company, founded by the Black-owned entrepreneurial power-couple, Karim Butler and Alexis Major. Unlike some of the corporate brands that swoop in and try to take advantage of cultural equity in this industry, Gumbo Brands’ major focus is making a difference, building wealth, and sharing knowledge within the Black and Brown communities. Black ownership accounts for only 4.3% of all cannabis businesses. This couple is breaking down that barrier by bringing more people within the community into the cannabis business and giving them the resources and career opportunities to succeed. Gumbo Brands is utilizing creative cultural initiatives in this space to encourage entrepreneurship while also supporting racial justice outcomes and inclusion, including working with the formerly incarcerated to gain licenses, who oftentimes don’t have the financial means or proper information to secure one.
Gumbo is currently a leading brand in the cannabis space and sold at top dispensaries across the nation, and on its way to global expansion with their products, which includes flower, G-pens, exclusive merch, and lifestyle products. They recently announced a partnership with the global empire Cookies that will give the brand access to 22 states and 15 countries as the cannabis takeover grows within legalized areas of the world. If you’re looking to get your hands on some of this new cannabis strain, be sure to check out www.thegumboshop.com.